Think Biker Commercial
Friday, March 12, 2010 We have posted quite a lot of motorcycle safety commercials recently, including one from Australia, one from Norway and now here's a pretty good one from Britain. The Department of Transport has launched this new ad created by London agency Abbott Mead Vickers BBDO as part of its THINK! campaign. This ad was inspired by research stating that drivers who personally know a motorcyclist are much more careful and aware while driving - so by using these huge Vegas style neon signs they make you feel like you know these riders. It made me think what my sign would say, maybe something like "extremely dangerous, beer loving swine". But seriously, would love to get your feedback on the commercial and also hear what your sign would say. Check out the making of video if you are curious about how they did it. [Found on Rippin Kitten]
Scott |
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