We don’t want to make a habit of featuring insurance company advertising, but you have to admit this is very compelling. The idea is that motorcycles don’t crash alone, so Allstate Insurance will be there to help you recover when and if you’re bike is involved in a crash – isn’t that nice. How many bikes do you think they crashed making this dramatic commercial? I bet it was a lot more than the five that made the ad.
This is a disturbing but powerful Norwegian Motorcycle safety commercial. Comparing humans to animals in a commerical is not the most original idea but I think this takes it to a new level. The ad will definitely make audiences stop and pay attention, and hopefully impact them in a way that will change their driving habits. Its also interesting to see how different countries tackle the same problem. After you watch the one below check this New Zealand Motorcycle Safety commercial that uses humour and naked bodies to raise awareness for motorcyclists. Lets hope they both work their tits off (pun intended). [Via Adfreak]